Posts Tagged ‘Kindle’

Books VS E-Books

August 21st, 2010

Techcrunch had a short post today about the really cool image Newsweek created to illustrate the state of the books world today. I agree with Techcrunch. I think that in the next few years we will see an amazing rise in sales of e-books.

I’m a big time reader of books. Been like this all my life. I probably have a few hundred books I’ve bought during my life. When the kindle came out I was very doubtful that I will like reading books like this. Ask anyone who like books and he will tell you that there is something about the experience of holding a book that can’t be replicated.

Two years after and I can say that in the last year I bought about 40 e-books. I haven’t read even one “real” book for almost a year. If the book doesn’t exist in electronic version, I probably not going to read it. Simply put it – I got addicted to e-reading.

With the kindle (version 2) it was all about comfort. The ability to carry all my books with me everywhere I go. To be able to seamlessly continue reading on my iPhone and go back to the Kindle. It was just a great and easy experience. The fact that e-books are even cheaper was just a bonus.
But with the iPad a new dimension arrived. The kindle just feels good in your hands. Something about the beauty of the screen and the feel itself just makes it an almost emotional experience. Now, when I’m holding a real book, I actually miss reading it on the iPad and not the other way around.

The New Media Paradigm

January 20th, 2010

Amazon just announced today that they will start a new royalties program for Kindle in which authors will get 70% of the price of every book sale. The new “boom” in electronic book readers as seen in CES just a couple of weeks ago, may bring a huge shift in power to the old world of publishing.
Today almost all of the money we pay for physical books goes to the store and the publisher. In Israel for example, it was calculated that most authors get just about 1000 NIS (or $250) for every book they write. Yes. For months or years of work on a book, the author gets such a low number.

But electronic book readers might change all of that. Similar to what we have seen in the music business, digital  distribution basically makes the middle man obsolete. Authors can now push their books directly to consumers and take all the money home with them.

So is this the end of the publishing house?
The answer is no. But they will have to adopt to a new reality.
Getting your book out there is one thing. Getting people to notice it and buy it is completely different thing. The role of the publisher will have to change from a distributer to marketer. From the owners of the content to the backstage supporters and helpers. The ones who will not know to adopt will slowly bleed to death and be replaced by new companies who I’m sure will rise.