Archive for the ‘Internet’ category

Is Spotify Going To End Up As Netflix?

November 18th, 2011

A couple of weeks ago I wrote the following blog post which I forgot to actually publish. Today I woke up to an article in Wired stating that more than 200 small music labels have taken their music out of Spotify and Rdio. It reminded me of this post, so here it is, late but never more relevant:

I’m a big fan of music subscription services. While they became all the rage in the US just recently, Iv’e been using a few of them for years now.
But this week I got a few big disappointments.  A few of my favorite artists came out with new albums and to my surprise I couldn’t find them in any of the services including Spotify and Rdio. The artists I’m talking about are Coldplay, Kaskade and Florence + The Machine.
Now, it’s true that it might be just a coincidence and I hope it is. Because the other option might suggest a change that will make services like Spotify end up like Netflix – The “Rewind” service for music.

But if Spotify is growing like crazy, why we even talk about such an option?
Because under this growth, there are still some big problems and questions that the streaming services and the music industry as a all need to solve. Some examples are:
If you are not a very big name artist, you are simply not going to make money from people playing your music with these services. And if you are a big name like Coldplay, you can actually decide to put your new album on iTunes only for a few months, get the big money there, and than push it to streaming and hope to get some more.
And what if you are a small band? Well, the big point that the streaming services are fighting for is that they allow for people to discover your music. That people won’t buy your albums, but if they can listen to them for free they might discover you and you will make money on touring. The problem with this is the statistics behind the service. For example, on Spotify, more than 90% of the songs played are the same 10% of songs mostly coming from big artists (Worth to note that this is the exact opposite from the stats behind Pandora).
Now, this might change a bit now that Spotify is integrated with the new Facebook Open Graph which allows for better music discovery, but we will need to wait and see.

So will we see more artists and labels take their music off the platform or will subscription will become the main way we consume music int he future? Tell me what you think.

The Web Is Changing And Facebook Leads It

September 23rd, 2011

Yesterday F8 was a great example of why for the past few years Facebook (and Mark) is one of the companies I highly admire. It’s not because of their size and success. It’s because that even with their size and success they still have the courage to dramatically change their product again and again. They have a vision of where the world is going to and they go after it without looking back.

The past week ,together with yesterday announcements will make Facebook an all new experience than we are used to. Timeline is amazing user experience and the thing that got most of the attention. But the most important announcement was the automatic publishing from apps.
I’m sure that in the next few weeks we will read about users uproar against this change. Hell, even to me this seems a bit creepy and hard to swallow. But like many other changes they brought in the past, I will bet that also this time, one after another, we will all get used to it and then hooked to it. In a year we won’t understand how we did things before that.
Facebook bets on what they said for years: Most of us don’t really have much to hide. Our basic human need to share and social with others is stronger than our need for privacy. If you thought that people knew much about you until now, wait until this new auto publishing will become mainstream.

From the developer perspective, this brings up an all new world of possibilities. Auto sharing of media, location, events. Suddenly everything is social. Everything can be discussed in near real time. Maybe more important, more sharing means much better opportunity to be discovered by other users – the lifeblood of any startup. For Facebook these new changes also put structure around the data. Structure that allows for much better understanding of our actions and interests, which of course translates to better targeted advertising.

One interesting thing to note is the fundamental shift in Facebook strategy. With Facebook connect and the like button, they basically brought the platform out to the all web. Now they are doing the opposite. Click on a Hulu video or a Spotify song and interact with the media inside of Facebook. If this will catch on, Facebook will become its own “mini Internet”. Understanding the new graph rank (and how to manipulate it) might become more important than ranking in Google search results and SEO.

It’s been years since we saw so many fundamental changes to the web and how we interact with it. From Google+, to new mobile devices and now the Facebook changes. The way we will interact with the world and people around us will be very different two years from now. This is an incredible opportunity for entrepreneurs and startups and I’m super excited to be in the middle of it.

 

It’s Not Such A Small World After All

June 30th, 2011

When we think about the Internet, we think about equality and connectivity of people all around the world. When we design and develop web and mobile products we think that people from anywhere will be able to access them the same. Unfortunately, in reality, the world is still not completely flat.

I just came back to the US after a month in Israel and Europe. One of the first things that immediately struck me was how I missed the Internet speeds you get in the US. The difference in speeds between what Americans get and most of the rest of the world are huge. And this difference changes everything.
Speed matters. It enables different use cases of technology. It opens up many new opportunities. I can’t tell you how many times I clicked on a video in Israel and got frustrated when it kept stopping in the middle. How many times I had to sit and wait for a long time to download the movie I wanted to see. Most video services like Netflix and Hulu are closed to people outside of the US, but even if they were open it just won’t be the same.
Speed changes also our shopping habits. One click buy is a great thing which push people to buy more online. But that works just if loading the product page, photos, videos and the all experience around it is really seamless. As we go more and more into mobile, the ability to instantly buy things on the go will drive complete new businesses.

These difference might get even bigger if service provides will be able to charge different prices based on consumption and speed. This might create a bigger digital divide between people even inside the US. Same as it was with the web, one of the biggest contributors to the explosion of mobile was the “all you can eat” data plans. Even if you have a very large data plan, the moment you need to think about your usage and consumption everything changes. This small moment of hesitation, these small moments of “buffering” changes the all experience and the way we consume media.

Is The Daily is The Future Of Media?

February 2nd, 2011

Iv’e spent the last couple of hours playing around with Newscorp new toy – The Daily.

The Daily is Murdoch answer to the new age of tablets and Internet pioneered by the iPad. It’s suppose to be the test for a new try in savings the dying business of newspapers. Every day, The Daily app will download automatically a new bunch of articles. Unlike apps like Flipboard, The Daily articles are not coming from the web. They are written especially for the magazine by more than 100 professional reporters.

Put the quality of content aside I got to say that The Daily is one of the best attempts I’ve seen to reinvent journalism. The app uses almost every possible trick of the iPad to create a very rich user experience.
Navigation is very easy and natural and you can choose from a carousel style navigation, to a top visual browser one. But the really genius thing is how the magazine mashup together text, photos, videos and even interactive elements such as polls and games. Some of the articles even feature a live “latest tweets” widget that allow you to see live information about the topic of the article.
This is exactly the promise of the iPad. To allow publishers to give users the best content in the best format possible. even the ads in the magazine are brilliant.  A couple of notable examples are the ads for the new animated movie Rango, which allows you to watch the trailer from inside the ad itself, and the ad for Virgin Atlantic. Virgin allows you to see videos of the cabins in the plane and explore different experiences of flying with them.

Don’t get me wrong. The app is far from perfect. It can be slow to load and I would want to see more links to additional content across the web. But The daily is still the best attempt to take journalism into a new era. Now the big question is will people will be willing to pay for such a superior experience…

The End of The Internet As We Know It Is Coming Soon?

June 21st, 2010

An article in the NY times today claims that Google is about to sign a deal with Verizon that will give priority to Google content delivery tom consumers.
Basically this deal means that Verizon (An ISP in the US) subscribers will get Google content faster and in a more reliable way than any other content on the web.
It’s important to remember that Verizon is also one of the leading mobile carriers in the US and speed of data on mobile is key for winning consumers.

It’s hard for me to think on many worse things that can happen to the web.

Let’s put aside for a second the fact that it gives such a deal gives Google unfair advantage over their big competitors like Microsoft or Facebook and focus on startups.
When you start a startup most people will tell you not to go head to head with Gorillas like Google and Microsoft. Most of the time they will be right. It’s very hard to compete against such companies who has unlimited amount of money and big technology advantages (especially regarding scale). Trust me, my last company tried to do exactly this and it was a very tough experience.
But if no one will ever challenge the big guys, we will also won’t see any innovation. We have Google today because Google went after giants such as Yahoo and Microsoft. We have to encourage startups to innovate and try to win even on top of the big guys.

If the NY times is right, as much as it is hard to compete with the big companies today, it will just get harder going forward. Google will have an unfair advantage delivering better user experience to their user base. No startup will be able to pay Verizon enough money just to be able to compete on the same level.

If this deal will went through we will see the end of the Net Neutrality and maybe the start of the end for innovation on the web.

Follow The Money

February 15th, 2010

If you are an entrepreneur you probably want to check this out:
I created a Twitter list holding some of the leading VCs. This list is based on the work of Larry Rubin with some additions. If you know more VC twitter accounts not on the list please put them on the comments for this post and I’ll add them to the list.

Spotify – From Top To Bottom

February 7th, 2010

In the last few weeks we have seen Spotify gets a lot of headlines. While some claim their business model just can’t scale, others still wait for their delayed US launch. In this post I will try to give a review of the current state of the Spotify app and compare it to the rest of the choices in the market.

Let me just start and say that I’m a huge music enthusiastic. In recent years I’ve paid and tried almost every music service out there, including Yahoo Music Premium, Rhapsody, Zune and currently Spotify Premium. I have an original Zune, Zune HD, iPhone and I even had one of the original Creative Nomad players.

So… let’s start:

When reading about Spotify across the web you will mostly read about two things: Their attempt to force the record labels for a free ad supported model and their sleek user experience. Let’s start with the app itself.
While the look and feel of the application is sleek and resemble the iTunes look, I was actually very disappointed from it. It lacks big time in discovery of new music and artists.
For example: While you can see a list of top artists or albums, you can’t see such a list for each music genre.  Comparing the existing top lists with the parallel list of the Microsoft Zune Marketplace also shows a big difference. While in Spotify,most of the albums are popular but old albums from the last few years, on Zune it’s much easier to be exposed to new and up rising music. Basically it seems that the preferred way to explore music in Spotify is by searching a specific artist that you already know.

But the biggest problem of the Spotify app is how it handles your chosen music. Instead of going with the regular concept of “My Albums, Songs, Artists, Playlists” Spotify has a single concept of Playlists. If you want to download (on Spotify Premium) or save an album you must save it as a new playlist.

But of course the main thing to look at in any music application is the quality of its music library. When comparing Spotify music library to the one offered by the Zune or Rhapsody it’s hard to declare on a one winner. If you are into electronic music you definitely want to go with Spotify. maybe because their origins in Europe, the electronic selection is much better and includes many of the new albums out there. At the same time Spotify does miss some new and hot albums you can find in other subscription music services. For example: you won’t find there the new top chart album by Lady Antebellum – Need You Now.

So if the application itself still has much work ahead of it, what about the business model?
Here Spotify definitely shines way above its competitors. If you are looking for an offline, subscription music service, I would say that the Zune MArketplace can give Spotify a fight for its money (and also has the definite best music application Iv’e seen). But the strength of Spotify comes with it’s free service.
Spotify managed to do what no one did before – convince the record labels to put most of their new and best music in a free ad supported service. Basically, you can listen to whatever you want (in streaming – meaning you got to be online) and in return Spotify will put an ad (about 30 seconds) every three or four songs. What Spotify is trying to do is copy the old model of the radio.
Yes. There are many free services out there like Last.fm and iLike, but none has such a big music library and so much new and hot albums. And with the spread of free wifi and 3G networks, the need for offline access is getting smaller and smaller.

Bottom line – Spotify has tremendous promise and if they can convince the labels to the same terms also in the US, they might really be the next big thing. That said, they still need to do much work on their application in order to really be better than the rest of the competition.

The Startup Way

February 1st, 2010

It’s in our human nature to get used to the bad but also the good things in our lives. This is why we tend to miss the small and little things around us that makes our world beautiful.
Working on a startup is a very stressful way of life. It’s very easy to fall into a routine of 18 hours work day, bad fast food and an emotional roller coaster. You sometime ask yourself if this is the right way to live. If this choice we made is worth everything we need to give up for it.

Last week at the end of the DLD conference I managed to stand still for a moment and really look around. What I saw filled me with a very special feeling.
Around me I saw hundreds of very special people. People who really want to make a change. To build something. To do something that will have an affect on the world and the lives of all of us.
Living in the startup scene it’s very easy to get used to this kind of atmosphere and surrounding. It’s easy to forget how special it is. In three days in the DLD conference I had the real pleasure to meet more people like this than most of my friends will meet in a couple of years.

It’s this kind of special energy that surround us in the tech scene in the bay area, Tel Aviv and other places. A special feeling that everything is possible and that our dreams can and will always come true. It’s what drives us to go out and try to make a difference and it’s what make me know that there is nothing else I rather do and no other place I rather be.

I want to say thanks for all the great people I met in the last few years and to remind us all to sometime stop, look around and don’t forget not to take everything around us so for granted.

Who Sells Your Personal Information?

December 11th, 2009

money-target-sell-advertisingDo you know who sells your private information to advertisers out there??
As someone who has been deep into the analytics and advertising business in the last few years, the fact that web sites out there are trading on our personal information is not a big surprise. Still, sometimes even I get abit of a shock seeing how efficient this trading can become.

Yesterday I decided to check on prices fro flights from San Francisco to Cancun Mexico. I did a search in 3 sites: Kayak, Priceline (through Kayak) and Delta.com.
Just two hours later I got the following text message from AT&T on my personal cell phone: “Now roam in Mexico for just 25 cents per minute standard time…”.

It’s one thing that companies are trading your email address for quick profits. I long time got used to that and I always use my “junk” email adress. But when it happens with my cell number, I start to feel a lot more sensitive. Unfortunately both Kayak (a service which I love) and Delta has my cell number, so I dont know who to blame here.

Personal feeling aside, I think this is a great example of how targeted behavioral advertising can be so much more effective than normal one. First, as this is very relevant to me there are much higher chances that I will actually buy the product. Second, if I would see this ad as a banner or Hulu, I would actually pay attention to it and not treat it just as disturbance.
With the advancement of targeting technologies and behavioral exchanges form Google and Yahoo, we will start to see many more ads like this in the coming years. What we need to make sure is to define where the line corss between better more relevant ads and the complete dismiss of our privacy.

The Facebook Twitter War

August 22nd, 2009

FacetterIn the last few months it seems that Facebook is trying to go after and in many ways copy Twitter. Starting from changing how your status messages are shared to the new search capabilities and of course the acquisition of FriendFeed.
Many bloggers and news papers wrote about this race after Twitter, but not enough actually stopped to ask whether going after Twitter is the right thing to do.

Don’t get me wrong. I completely understand why Facebook is trying to go after Twitter. Advertising on social networks still hasn’t proved itself as a huge business and real time search promise to be the next Google.

But I fear that in this race, Facebook might lose many of the things that still makes it much more dominant than Twitter (Facebook just became the 4th largest site in the world, way ahead of Twitter).

Try to think how you use Twitter and how you use Facebook today. Look at how your friends are using these services. Although sometimes these services looks very similar (distributed messaging system), in reality people use them in a very different way.
While Twitter became the number one option for self (or brand) promotion and getting in touch with your fans or customer, Facebook is still all about your connecting with your friends.
Look even at the terminology both services use. To “Follow” someone is something much less personal than to “Ask to be a friend”. While most people (exclude celebrities) follow sometime hundreds or thousands of people in Twitter, in Facebook they still connect with just tens or low hundreds of people.
I also noticed that I see a lot more conversations formed in Facebook comments than on Twitter (using @mentions). Not to mention that people are still sharing many more pictures and videos on Facebook than on Twitter.

All these facts makes it much easier to filter the noise and connect with your friends on Facebook than on Twitter. The risk Facebook are taking is that by duplicating Twitter functionality, they will actually change the way people are using it – letting brands, consultants and self promotion take hold of it. And when it happens, there is no way back.

So what should Facebook do? Should they keep going after Twitter or should the focus on inventing advertising solutions that work on their current platform.
Or maybe the can they try and do both? What do you think?